ABOUT THE FAIR
"Hi Korea" is an annual trade fair held at the COEX Convention and Exhibition Center in Seoul, which has established itself as a global hub for the health ingredients industry. The name of the fair, "H,," stands for "Health ingredients", representing the focus of the event: the presentation and exchange of health-promoting ingredients and technologies. It is organized by Informa Markets, a trading division of Informa PLC, and attracts professionals, manufacturers, traders, and service providers from around the world.
The main themes of "Hi Korea" include health, natural and functional ingredients, functional food additives, food technology and equipment, nutraceuticals, and contract manufacturing. The range of products is diverse, encompassing functional foods, plant extracts, probiotics, antioxidants, as well as solutions for bone and joint health and weight management.
A key focus of the fair is on fostering innovation and knowledge transfer. Highlights include numerous conferences and seminars with industry experts, as well as business matchmaking activities that offer excellent networking opportunities. The venue in Seoul emphasizes the international significance of the fair, as South Korea plays a leading role in the development of health and wellness products.
The fair attracts representatives from various industries, including food engineering, biotechnology, and the pharmaceutical industry. Most visitors are involved in production, research and development, and sales, making "Hi Korea" an ideal venue for B2B business and partnerships.
Hi Korea is part of a global series of fairs organized by Informa Markets that includes similar events worldwide. This allows participants and exhibitors to benefit from an expanded network and a better understanding of the market.
The COEX Convention and Exhibition Center is excellently accessible by public transport, making it easy for both domestic and international participants and visitors to attend the fair. Located in the heart of one of Asia's most dynamic cities, the venue not only offers insights into the latest industry trends but also the chance to experience the vibrant culture and business world of Seoul.
The Hi Korea will take place on 3 days from Tuesday, 25. August to Thursday, 27. August 2026 in Seoul.