ABOUT THE FAIR
Salon International is a specialized trade show for hairstyling, taking place annually and is considered one of the most significant events in this sector. It is located at ExCeL London and is organized by the Professional Beauty Group.
The focus of the fair is on the presentation of the latest products, colors, innovations, and services in the hairstyling industry, provided by international companies. It introduces modern techniques and the most recent color trends, which should be known and utilized by professionals.
The fair covers a variety of main topics, ranging from hair care products and coloring techniques to hairstyling services and training. Seminars, workshops, and live demonstrations are held to convey expert knowledge and to provide networking opportunities. Salon International thus serves as a hub where hair professionals can connect, learn, and discover what’s new, and where emerging industry trends are presented.
The main visitors to this fair are experienced buyers, salon owners, hairdressers, hairstylists, color technicians, apprentices, hairdressing students, lecturers, and many more professionals from the hairstyling industry. Special offers and discounts from leading brands are available for hairdressing students and lecturers.
Highlights of the fair include numerous competitions and award ceremonies, which take place at various booths and stages. Specific areas like the HJ Stage and the Color Stage offer presentations of the latest trends and techniques, demonstrated by the top talents in the industry.
The city of London, and specifically ExCeL London, offer an internationally recognized platform for hosting this fair. The venue is easily accessible and equipped with modern facilities, ensuring the smooth running of the event.
Salon International stands out as a high-caliber event due to its unique orientation and exclusive offerings compared to other fairs. It encourages international exchange among professionals and the transfer of knowledge and innovations in the hairstyling industry.
In conclusion, Salon International offers an unparalleled opportunity to gain insights into the latest trends and technologies of the hairstyling industry. It is a must-attend for all those active in this field. The venue, located in the heart of London, adds an additional dimension of exclusivity and internationality to the event.
The Salon International will take place on 2 days from Sunday, 04. October to Monday, 05. October 2026 in London.