ABOUT THE FAIR
Vitafoods Europe is the leading international trade fair for the nutraceutical industry and has been held annually since its inception in 1997. The name "Vitafoods" is derived from the words "vitality" and "food" reflecting the event’s core mission: to promote health and well-being through functional foods, dietary supplements, and innovative ingredients. The event is organized by Informa Markets, a division of Informa PLC, a global provider of trade shows and knowledge platforms.
The fair is distinguished by its holistic focus on the entire value chain of the industry—from the development of bioactive raw materials and manufacturing to packaging, regulatory considerations, and market-ready products. Industry professionals gain insights into current trends, access to in-depth expertise, and opportunities to connect with a global network spanning science, industry, and commerce.
Each year, Vitafoods Europe highlights trending topics such as personalized nutrition, cognitive health, and sustainable product solutions. Additional themes like women's health, the gut microbiome, sports nutrition, and functional pet food are showcased in practical formats including expert panels, live demonstrations, and tastings. Notable highlights include the Nutraceuticals Showcase Theatre featuring interactive presentations, and the Startup Challenge, which provides a platform for innovative new ventures. The Innovation Awards recognize outstanding achievements and help drive momentum within the industry.
The event attracts professionals from across the health, food, pharmaceutical, and cosmetics sectors—from raw material suppliers and product developers to brand owners and retailers. As part of the global Vitafoods event series, which includes editions in India and Asia, Vitafoods Europe plays a pivotal role in the international exchange of health innovation.
Combining knowledge sharing, innovation promotion, and international networking, Vitafoods Europe is an essential event for anyone looking to shape the future of health.
The Vitafoods Europe take place annually, and therefore presumably in May 2027 in Barcelona.