ABOUT THE FAIR
The 'Kalter Markt' in Ellwangen is a historic and culturally significant market deeply rooted in the region's tradition and history. For over a millennium, specifically since the year 835, this traditional horse market has been held annually in January. Over time, it has evolved into one of the most important meeting points for horse breeders, farmers, horse lovers, and riders.
The 'Kalter Markt' is organized by Josef Werner Schmid GmbH, a Messe- und Ausstellungsorganisation (trade fair and exhibition organization), known for delivering high-quality and well-organized events. Under their direction, the market has grown into an event that goes far beyond mere horse trading.
The main features of the 'Kalter Markt' include not only horse trading but also various horse shows, demonstrations, and competitions, showcasing the versatility and beauty of these noble animals. Visitors can look forward to exciting performances and demonstrations, ranging from classical dressage and show jumping to modern equestrian sports.
Beyond focusing on horses, the 'Kalter Markt' also offers a wide range of products and services related to riding and horse care. Here, enthusiasts can find everything a rider's heart desires, from riding apparel and equipment to horse feed and care products.
A special highlight of the 'Kalter Markt' are the various special events and guest speakers that change each year, offering new and exciting insights into the world of equestrian sports and horse breeding.
The venue itself, the Schießwasen in Ellwangen, significantly contributes to the market's success with its idyllic location and excellent infrastructure. The Schießwasen not only provides ample space for the extensive market activities but also a picturesque setting, making a visit to the 'Kalter Markt' an unforgettable experience.
Overall, the 'Kalter Markt' in Ellwangen is an event that uniquely combines tradition and modernity, offering a diverse and enriching experience for both visitors and exhibitors. It is a must-visit for anyone interested in horses, equestrian sports, and rural traditions.
The Kalter Markt will take place on 4 days from Sunday, 10. January to Wednesday, 13. January 2027 in Ellwangen.