ABOUT THE FAIR
The BeautyMed Expo is an international trade and consumer exhibition dedicated to beauty, health, wellness and aesthetic medicine, held twice a year at the Kazmedia Center in Astana. As a leading platform for innovation, professional expertise and personalised consultation, it brings together industry experts, businesses and visitors from across Central Asia and beyond.
The event is organised by the Central Asian Education & Representation Alliance (CAERA), an organisation specialising in the promotion of international cooperation in education, healthcare and business. Through its strong emphasis on knowledge exchange, innovation and networking, the exhibition provides a key meeting point for professionals and consumers seeking insight into the latest developments in the beauty and healthcare sectors.
The exhibition focuses on a wide range of topics, including aesthetic medicine, anti-ageing, dermatology, cosmetics, wellness, nutrition, fitness, and modern health and rejuvenation concepts. Visitors gain valuable insights into the latest treatment methods, innovative technologies and emerging trends in beauty, self-care and healthy ageing. Exhibits include premium cosmetic products, dermatological solutions, medical aesthetic treatments, dietary supplements, nutraceuticals, wellness services, fitness concepts, as well as advanced equipment and technologies for clinics, medical practices and beauty salons.
The BeautyMed Expo plays an important role in Kazakhstan and the wider Central Asian region by connecting international brands, industry professionals and investors with the country's rapidly expanding health and beauty market. Astana is increasingly establishing itself as a regional hub for innovation in healthcare and service industries, and the exhibition contributes significantly to the sector’s professional development and economic growth.
Highlights of the event include masterclasses led by renowned experts and medical professionals, live demonstrations of aesthetic and cosmetic procedures, product launches, and presentations showcasing the latest technologies and treatment techniques. Visitors also have the opportunity to receive one-to-one advice from specialists and explore both international and local brands. The exhibition is particularly valued for its practical focus and inspiring atmosphere.
Exhibitors represent a broad cross-section of the beauty, health and wellness industries. Participants include dermatologists, cosmetologists, cosmetic dentists, plastic surgeons, manufacturers of cosmetic products and medical devices, providers of anti-ageing solutions, fitness and wellness centres, spas and massage providers, nutrition specialists, dietary supplement manufacturers, pharmaceutical companies, distributors and specialist retailers.
The BeautyMed Expo is primarily aimed at professionals working in aesthetic medicine, dermatology, cosmetics, wellness, fitness, pharmaceuticals and healthcare management. At the same time, it also welcomes consumers interested in modern beauty and healthcare solutions who wish to seek advice directly from industry experts. This unique combination of trade exhibition and consumer event creates a dynamic and engaging environment for all participants.
With its state-of-the-art infrastructure, the Kazmedia Center provides an ideal venue for international exhibitions and professional events. Located in one of Astana’s most modern districts, it is easily accessible from both the international airport and the city centre. Its excellent transport links, contemporary architecture and central location make the Kazmedia Center the perfect setting for an event that brings together innovation, health, beauty and future-focused trends.
Visitors and exhibitors meet for the 2nd time on the BeautyMed Expo on 2 days from Fri., 04.09.2026 to Sat., 05.09.2026 in Astana.