ABOUT THE FAIR
AusFitness Expo is Australia's largest trade show dedicated to the health and fitness industry. The name AusFitness is derived from "Australia" and "Fitness", underlining the national importance and focus on fitness. This annual event is held in Sydney and Melbourne.
Hosted by National Media, a leading organiser in the health and fitness trade show space, AusFitness Expo in Sydney provides a comprehensive platform for over 200 reputable fitness brands, manufacturers, distributors and retailers. The offering includes healthy and functional foods and beverages, sports nutrition, nutritional supplements, active and exercise wear, training programs, equipment, wearable technology, and professional training and business opportunities.
Reflecting Australia's strong connection to fitness and health culture, the show serves as a central meeting place for fitness enthusiasts, personal trainers, competitive athletes, health advocates, business leaders and industry buyers. Special highlights include the powerlifting event, where competitors can break records and qualify for national championships, and training competitions for experienced and aspiring athletes.
AusFitness Expo exhibitors represent a wide range of industries closely linked to health, fitness and wellness, including sports nutrition and supplements, fitness apparel and equipment, health and wellness technology, fitness and training programs, and professional training and development.
AusFitness Expo's primary target audience is fitness enthusiasts and amateur athletes, professional trainers and coaches, health and fitness industry professionals, athletes, competitors, and health promoters and wellness advocates.
The AusFitness Expo will take place on 3 days from Friday, 11. September to Sunday, 13. September 2026 in Sydney.