ABOUT THE FAIR
Anuga Select China, formerly known as ANUFOOD China, is a leading international trade fair for food and beverages, held annually in China since its launch in 2014. The event takes place at the impressive Shenzhen Exhibition & Convention Center—one of the largest and most advanced exhibition venues in the world. It is organised by Koelnmesse Co. Ltd. Beijing, an experienced, globally active trade fair organiser based in the Chinese capital. Each year, the show attracts a wide range of trade visitors and exhibitors from across the food and beverage industry.
The exhibition covers a broad spectrum of sectors, including dairy products, meat, fish, baked goods, beverages, fine foods, frozen foods and snacks. A particular focus is placed on sustainable and innovative products that cater to the evolving demands of the rapidly growing Chinese market.
One of the event’s highlights is its extensive tasting programme, offering visitors the chance to explore new flavours and product innovations. The fair also features a variety of networking events designed to facilitate connections and knowledge exchange among industry professionals. In addition, ANUFOOD China hosts a range of live shows, including cooking demonstrations, product showcases and competitions, where renowned chefs and industry experts demonstrate their skills.
These live presentations provide an engaging way for visitors to discover emerging trends, techniques and products, while drawing inspiration from leading professionals. Through these interactive elements, the fair offers a dynamic and varied experience, giving participants a comprehensive insight into the world of food and beverages. In recent years, ANUFOOD China has established itself as a key platform for international trade and for companies seeking to expand into the Chinese market.
In summary, ANUFOOD China is a major industry event that showcases and promotes innovation and business opportunities within the global food and beverage sector.
The Anuga Select China takes place annually, and therefore for the eleventh time previsibly in April 2027 in Shenzhen.